As I See It | Target Industries 2.0

In Ady Advantage’s most recent site selector research, one of the questions we asked site selectors was, “What single piece of information is most critical to have on an economic development website?” Their answer? More important than labor force data, available...

How Does Your Brand Stack Up?

A brand. Your organization has one, whether you know it or not, and whether or not you’ve ever thought about it or tried to do anything about it. You may not have a logo, a slogan, or other elements that we typically associate with branding, but you still have a...